The analysts forecast the global air freshener market to exhibit a CAGR of 3.36% during the period 2019-2024. The report covers the present scenario and the growth prospects of the global air freshener for 2019-2024. To calculate the market size, the report considers the air freshener sales volume and revenue.
The projections featured in the report have been derived using proven research methodologies and assumptions. By doing so, the research report serves as a repository of analysis and information for every facet of the market, including but not limited to: regional markets, product, and application.
Geographically, the global air freshener market is segmented into North America, Asia Pacific, Europe, Middle East & Africa and South America. This report forecasts revenue growth at a global, regional & country level, and provides an analysis of the market trends in each of the sub-segments from 2019 to 2024.
- North America (U.S., Canada, Mexico, etc.)
- Asia-Pacific (China, Japan, India, Korea, Australia, Indonesia, Taiwan, Thailand, etc.)
- Europe (Germany, UK, France, Italy, Russia, Spain, etc.)
- Middle East & Africa (Turkey, Saudi Arabia, Iran, Egypt, Nigeria, UAE, Israel, South Africa, etc.)
- South America (Brazil, Argentina, Colombia, Chile, Venezuela, Peru, etc.)
On the basis of product, the global air freshener market is segmented into:
- Spray Air Freshener
- Gel Air Freshener
- Electric Air Freshener
- Candle Air Freshener
Based on application, the air freshener market is segmented into:
- Residential
- Commercial
- Automotive
The report also includes a discussion of the key vendors operating in this market. Some of the leading players in the global air freshener market are:
- S. C. Johnson & Son Inc.
- Aestar (Zhongshan) Co., Ltd.
- Amway Corporation
- Henkel AG & Company KGaA
- Procter & Gamble Company
- Church & Dwight Co. Inc.
- Reckitt Benckiser Group PLC
- Newell Brands Inc.
- The Godrej Group
- Guangzhou LiBai Enterprise Group Co., Ltd.
- Kobayashi Pharmaceutical Co., Ltd.
- Farcent Enterprise Co., Ltd.
- Guangzhou Houdy Group Co., Ltd.
- Zhejiang Green Island Science and Technology Co., Ltd.
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Objective of the study:
- To analyze and forecast the market size of global air freshener market.
- To classify and forecast global air freshener market based on region, product, and application.
- To identify drivers and challenges for global air freshener market.
- To examine competitive developments such as expansions, mergers & acquisitions, etc., in global air freshener market.
- To conduct pricing analysis for global air freshener market.
- To identify and analyze the profile of leading players operating in global air freshener market.
The report is useful in providing answers to several critical questions that are important for the industry stakeholders such as manufacturers and partners, end users, etc., besides allowing them in strategizing investments and capitalizing on market opportunities.
Key target audience are:
- Manufacturers of air freshener
- Raw material suppliers
- Market research and consulting firms
- Government bodies such as regulating authorities and policy makers
- Organizations, forums and alliances related to air freshener
The information contained in this report is based upon both primary and secondary sources. Primary research included interviews with air freshener suppliers and industry experts. Secondary research included an exhaustive search of relevant publications like company annual reports, financial reports, and proprietary databases.
1. Summary
2. List of Abbreviations
3. Scope of the Report
4. Market Research Methodology
5. Introduction
5.1 Overview
5.2 Value Chain
6. Market Landscape
6.1 Market Size and Forecast
7. Market Segmentation by Product
7.1 Global Air Freshener Market by Product 2014-2024
7.2 Global Spray Air Freshener Market
7.3 Global Gel Air Freshener Market
7.4 Global Electric Air Freshener Market
7.5 Global Candle Air Freshener Market
8. Market Segmentation by Application
8.1 Global Air Freshener Market by Application 2014-2024
8.2 Global Air Freshener Market by Residential Segment
8.3 Global Air Freshener Market by Commercial Segment
8.4 Global Air Freshener Market by Automotive Segment
9. Drivers & Challenges
9.1 Market Growth Drivers
9.2 Market Challenges
9.3 Market Trends
10. Air Freshener Market in North America
10.1 Market Size and Forecast
10.2 Market Segmentation by Application
10.3 Market Segmentation by Country
11. Air Freshener Market in Europe
11.1 Market Size and Forecast
11.2 Market Segmentation by Application
11.3 Market Segmentation by Country
12. Air Freshener Market in Asia-Pacific
12.1 Market Size and Forecast
12.2 Market Segmentation by Application
12.3 Market Segmentation by Country
13. Air Freshener Market in MEA
13.1 Market Size and Forecast
13.2 Market Segmentation by Application
13.3 Market Segmentation by Country
14. Air Freshener Market in South America
14.1 Market Size and Forecast
14.2 Market Segmentation by Application
14.3 Market Segmentation by Country
15. Key Vendor Analysis
15.1 S. C. Johnson & Son Inc.
15.2 Aestar (Zhongshan) Co., Ltd.
15.3 Amway Corporation
15.4 Henkel AG & Company KGaA
15.5 Procter & Gamble Company
15.6 Church & Dwight Co. Inc.
15.7 Reckitt Benckiser Group PLC
15.8 Newell Brands Inc.
15.9 The Godrej Group
15.10 Guangzhou LiBai Enterprise Group Co., Ltd.
15.11 Kobayashi Pharmaceutical Co., Ltd.
15.12 Farcent Enterprise Co., Ltd.
15.13 Guangzhou Houdy Group Co., Ltd.
15.14 Zhejiang Green Island Science and Technology Co., Ltd.
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Research Methodology
It is a well-organized procedure to carry out research. We at Market Growth Insight follow global, all-inclusive & iterative research methodology to develop our research reports. We are using both the top down as well as bottom-up approaches for partitioning and evaluating the significant aspects of the market.
It is a systematic & strategic approach for conducting a market study. Our market research methodology is based on the concept that gives a detailed description of the factors behind an observation. Let us see the detailed market research methodology.
Primary Data Research
It is the very basic stage of research the raw data is obtained and collected on a boarded front.Data is constantly filtered to ensure that only validated and authenticated sources are considered. Moreover,information is also mined from a large group of reports in our vault, as well as various reputed paid databases. It is necessary to understand the entire value chain and in order to facilitate this; we gather information from raw material suppliers, distributors as well as buyers, for extensive knowledge of the market.
The technical issues and trends are acquired from reviews, technical discussion and trade journals. Moreover, the technical data is also accumulated from intellectual property prospective, focusing on a void area and freedom of movement. The industry elements regarding drivers, restraints, pricing trends are also collected. Subsequently, the material developed contains a wide range of original and unique information that is then further cross-validated and authenticated with published sources.
Statistical Model
Simulation models are responsible to estimate and forecast our market, and for each research, a unique model is created and customized. The data accumulated for market dynamics, innovation scene, application improvement, estimating trends is delivered into the model and analyzedsimultaneously. These components are examined on a comparative basis, and their impact on the figure of the frame is measured with the assistance of correlation, regression and time series investigation. Forecasting of the market is performed through the consolidation of economic tools, innovative examination, and industry experience along with domain expertise. Generally, economic models are utilized for short-termforecasting, technological market models are used for long-term forecasting of a market. These are based on an amalgamation of technology innovation, regulatory frameworks, economic outlook, and business principles. A bottom-up approach to the market estimation is preferred, with key regional markets analyzed as separate entities and integration of information to get a worldwide evaluation. This is very critical for a deep knowledge of the business as well as ensuring negligible mistakes. Below mentioned are some of the parameters are considered for forecasting
Market drivers and restraints, along with their current and expected impact
Raw material scenario and supply v/s price trends
Regulatory situation and expected developments
Current capacity and expected capacity additions up to 2025
Market driving organizations
The key targets of essential research are as per the following
To approve our information as far as exactness and adequacy
To pick up an understanding of the present market and future desires
We dole out weights to these parameters and evaluate their market effect utilizing weighted normal examination, to infer a normal market development rate.
This is the last advance in assessing and anticipating for our reports. Thorough essential meetings are led, on up close and personal and additionally via telephone to approve our discoveries and suppositions used to get them. Interviewees are drawn closer from driving organizations over the esteem chain including providers, innovation suppliers, area specialists,and purchasers in order to guarantee an all-encompassing and fair photo of the market. Essential meetings help in information approval, as well as give basic bits of knowledge into the market, current business situation and future desires and upgrade the nature of our reports. Every one of our assessments and figure is checked through comprehensive essential research with Key Industry Participants (KIPs) which ordinarily include:
Preliminary Investigation
This is the closing phase in estimating and forecasting for our reports. In this stage face to face and telephonic exhaustive interviews are conducted to validate our conclusion and assumptions used to obtain the final data. The leading companies across the value chain including suppliers, technology providers, domain experts,and purchasers are approaching the interviewees to ensure a holistic and unbiased view of the market. These interviews are led over the world, with language boundaries defeat with the guide of local staff and translators. Primary interviews in information validation as well as give critical insights into the market, current business outline and future expectations upgrade the quality of our reports. All our estimates and forecast are verified through exhaustive primary research with Key Industry Participants include
Leading market organizations
The key targets of primary research are as per the following:
To validate our data as far as exactness and adequacy
To pick up an understanding into the present market and future desires